I work across performance marketing, SEO, content, analytics and web development, with the business objective kept at the centre.
A practical combination of business thinking, execution, analytical discipline and ownership.
I start with the business objective and connect marketing activity to the outcome it is meant to support.
I can move from strategy into campaign setup, landing pages, copy, tracking, SEO and optimisation.
I use GA4, GTM, Search Console, Looker Studio and campaign data to understand what is working and what needs to change.
I take ownership of deliverables while communicating clearly with stakeholders and keeping the next action visible.
Start with the business, audience, offer, data and competitive context before choosing the tactic.
Build the campaign, landing page, content, tracking or SEO work needed to move the objective forward.
Review performance, identify the constraint and make the next decision based on evidence.
My experience spans paid media, SEO, analytics, content, web development and conversion optimisation.
Meta Ads · Google Ads · Search · Performance Max · Shopping · Display · YouTube · DSA · Customer Match · RLSA · LinkedIn Ads · Truecaller Ads
On-Page SEO · Technical SEO · Local SEO · Keyword Research · SERP Gap Analysis · Schema Markup (JSON-LD) · Yoast SEO · Google Search Console · Semrush
GA4 · Google Tag Manager · Server-Side Tracking · Meta Conversions API · Microsoft Clarity · Looker Studio
Ad Copywriting · Video Ad Scripting · Website Content · Landing Page Copy · Conversion-focused Messaging
WordPress · Elementor · Shopify · Landing Page Design · A/B Testing · Funnel Optimisation · Product-page Optimisation
Abandoned-Cart Recovery · COD-to-Prepaid Conversion · Conversion Optimisation
I can translate campaign and analytics data into clear updates, recommendations and next steps.
I combine analytical thinking with creative problem solving across campaigns, content and digital experiences.
I bring curiosity, active listening and a willingness to learn new tools, platforms and business contexts.
Performance campaigns, SEO, landing pages, tracking and reporting connected to one business objective.
Looking for someone who can think strategically and execute hands-on?
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For Aureva Shaantam Resort, I ran Meta lead-generation campaigns to capture booking enquiries and hand each lead to the resort sales team. The reported outcome was ₹13 lakh+ in direct bookings from approximately ₹35,000 in ad spend, with zero OTA commission.
I bring structured thinking, hands-on execution and a willingness to work across functions. Whether the task is campaign optimisation, an SEO issue, a landing page, tracking setup, copy or reporting, I focus on understanding the problem and moving it forward.